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Brand Specialist
Brand Specialist
Job details
Full job description
一、招聘要求
Ⅰ. Qualifications
1、南非本地居民，熟悉本地文化、媒体环境和政府政策。
2、本科及以上学历，市场营销、公共关系、传媒等相关专业优先。
3、具备良好的沟通和谈判能力，能够与政府、行业协会、媒体和KOL/KOC建立稳定关系。
4、具备一定活动策划、执行经验，能够独立推动项目落地。
5、英语流利，具备良好的书面和口头表达能力，懂当地语言者优先。
6、熟悉数字媒体平台及社交媒体营销者优先。
1. Local residents of South Africa, familiar with local culture, media environment and government policies.
2. Bachelor's degree or above, majoring in marketing, public relations, media and related fields preferred.
3. Possess good communication and negotiation skills, able to establish stable relationships with the government, industry associations, media and KOL/KOC.
4. Have certain experience in event planning and execution, able to independently promote project implementation.
5. Fluent in English, with good written and oral expression skills, knowledge of local languages is preferred.
6. Familiarity with digital media platforms and social media marketing is preferred.
二、岗位职责
Ⅱ.Job Responsibilities
1、负责公司代理品牌在南非市场的本土化推广与执行，包括线上和线下活动。
2、建立并维护与南非政府部门、行业协会、媒体、KOL、KOC 等的关系，确保品牌合作与宣传顺利进行。
3、协助策划并执行品牌活动、新闻发布会、产品体验活动及其他市场推广活动。
4、监测并分析品牌传播效果，撰写报告，为市场策略提供数据支持。
5、协助品牌内容本地化，确保品牌形象符合南非市场文化和法规要求。
6、协调内部跨部门资源，确保活动落地高效执行。
1. Be responsible for the localization promotion and execution of the company's agency brands in the South African market, including both online and offline activities.
2. Establish and maintain relationships with South African government departments, industry associations, media, KOLs, KOCs, etc., to ensure the smooth progress of brand cooperation and publicity.
3. Assist in planning and executing brand events, press conferences, product experience activities, and other marketing promotion activities.
4. Monitor and analyze the brand communication effect, write reports, and provide data support for marketing strategies.
5. Assist in the localization of brand content to ensure that the brand image complies with the cultural and regulatory requirements of the South African market.
6. Coordinate internal cross-departmental resources to ensure the efficient execution of activities.
三、薪酬与福利
Ⅲ. Compensation & Benefits
1、薪酬：面议（固定工资 + 绩效奖金）。
2、福利：医疗保险 / 带薪年假 / 年度奖金。
3、发展路径：品牌专员 → 市场主管 → 市场部经理。
1. Salary: Negotiable (fixed salary + performance bonus).
2. Benefits: Medical insurance / paid annual leave / annual bonus.
3. Career path: Brand Specialist → Marketing Supervisor → Marketing Manager.
四、工作地点
Ⅳ. Workplace
南非约翰内斯堡
Johannesburg, South Africa.
Job Type: Full-time