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Job Post Details
Search Marketing Analyst (remote)
Job details
Full job description
At Ruby Digital, we’re always on the lookout for curious, digitally minded people. If you’re passionate about digital marketing and want a fast-paced, innovative agency career, join us. With our ever-evolving tech and your talent, we’ll deliver work that makes a real impact. Join the brightest, most curious minds across disciplines. Twelve years in, and the journey’s just begun.
When you apply, please include the words “I want to work for Ruby Digital because …” in your cover letter and explain the exact reasons that you have. Any applicants that do not include this will not be considered. Correspondence will only be conducted with shortlisted candidates. Should you not hear from us within 3 days, please consider your application unsuccessful.
About us
Ruby Digital is a multi-award-winning, 5-star rated digital marketing agency with one of South Africa’s strongest online profiles. We help ambitious brands grow revenue and market share through AI-enabled SEO – human expertise with AI to plan, create and optimise content for both classic search and generative engines (GEO) – alongside paid media and content.With 15+ years’ experience across 15 countries and four continents, especially the UK, North America, EMEA and Australia, we’ve delivered results in competitive sectors including iGaming, e-commerce, online tourism and education.
As featured on: BusinessDayTV – NEWS24 – SABC – IOL – BIZ COMMUNITY
We focus on long-term value and ROI, supported by continuous R&D to keep clients ahead. Our specialists deliver clear communication, transparent reporting and measurable outcomes online.
Our Values
At Ruby Digital,
- Solutions are us and;
- we are better together,
- we are lifelong learners,
- we are practical optimists,
- we are high-achievers,
- we are revolutionists.
About the role
- You will be joining the Performance Team in an Analyst position.
- You will work on a diverse range of clients, delivering measurable return on investment.
- You will work alongside other Performance Team members, developers, social media managers and content writers to optimise the online presence of these clients.
- To be successful in this role, you should have a brilliant understanding of SEO and Google Ads
- This is a remote role in South Africa
You will be a great fit if:
- You keep up-to-date with the latest news and insights from the digital marketing industry.
- You’re familiar with tools like Hootsuite and Google Analytics
- You show up on time, pay attention to details, think on your feet, ask for help when you need it, and consistently demonstrate respect for others
Ruby Digital is a great place to work, with flexi-hours and the ability to do interesting work with varied clients.
Responsibilities
- Conducting keyword research, optimising website content and structure, including title tags and descriptions, internal linking, architecture, and other technical factors and implementation thereof to improve rankings for target keywords
- Monitoring Google Ads campaign performance and adjusting optimise campaign performance
- Write compelling Google Ads ad copy
- Setting up and managing campaign budgets and bids
- Monitoring, compile and communicate reports with recommendations to improve client ROI and deliver value
- Have a strong understanding of international SEO best practices.
- Providing training and guidance to Performance Team members on SEO and Google Ads best practices
- Keep pace with industry trends and developments specific to SEO and Google Ads
- Research and evaluate new technology trends and identify new campaign optimisation opportunities and present to team
- Complete tasks in line with priorities and due dates set out by Success Team and assist with tasks assigned by Team Leader & HoD
- Assist in answering technical questions asked by Success Team to develop understanding and knowledge of services rendered
Attributes & Requirements
- Your own laptop/desktop computer that meets minimum specifications as defined by Employment Contract
- Experience with tools like Semrush, Screaming Frog, Google Analytics, Google Search
- Console, Google Data Studio & Google Tag Manager
- Have proven knowledge of various backlinking methods
- Passion for digital marketing and strong technical SEO experience
- Curiosity about anything and everything SEO and Google Ads
- You have proven experience in delivering performance-oriented search engine optimisation
- Excellent written and interpersonal communication skills
- Awesome organisational skills
- A willingness to take ownership of the work
- Strong work ethic and self-starter
- Computer literacy (Microsoft Word/Google Docs and Excel/Google Sheets)
- Experience in an agency environment
- Ability and passion to educate and share industry knowledge with less experienced team members
- Demonstrate resourcefulness and the initiative to lead advanced projects
Education
Tertiary qualification in marketing AND minimum 3 years’ experience.
Benefits
- Competitive remuneration Package
- Remote working position = saving on transport and fuel increases
- Flexible work schedule = work/life balance
- Monthly virtual braais
- Monthly Social events
- Employee Growth Model = Aggressive Salary increases
- Award-winning culture
- High-learning & development rate & trajectory
- Your SAY – really MATTERS
- Monthly team reward
- Quarterly recurring client reward
- Annual profit participation (Based on overall company performance)
- Long-service awards from 3rd year
- Culture participation awards
Job Type
Fixed-salary Permanent position