Pioneer Foods
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About Pioneer Foods

Pioneer Foods is one of the largest South African producers and distributors of a range of branded food and beverage products. The Group operates mainly across South Africa, providing wholesale, retail and informal trade customers with products of a consistently high standard. Pioneer Foods exports to more than 60 countries across the globe. The group’s – more...

WarehousePioneer Foods management team sharing Wimpy breakfast with Aids havens

Breakfast Nutrition Programme

Around 26 000 disadvantaged learners across South Africa enjoy a #HealthyBreakfast every weekday thanks to the Pioneer Foods breakfast nutrition programme.

Enterprise and Supplier Development

Pioneer Foods helping farmworkers realise their potential to become farm owners

Our Environment

Pioneer Foods is committed to actively minimise any negative impact it has on the environment.

Our Education and Community Trust

Supporting local communities and investing in Youth development and education – that’s the mission of the Pioneer Foods Education and Community Trust

White Star #SABiggest Breakfast Challenge

Pioneer Foods’ award-winning maize brand, White Star set a record by hosting South Africa’s biggest breakfast on 29 July. For every pack of White Star Instant Porridge eaten at the event, a 1 Kg pack was donated to charity. 800 bowls were consumed on the day, with a total of over 77 000